Biggest fuck up
As a self-published author, my biggest marketing/advertising fuckup without a doubt was advertising somebody else's product on Facebook Ads. I got the...
The most useful piece of advice I have heard is "In a crowded marketplace, fitting in is a failure. In a busy marketplace, not standing out is the same as being invisible" from Seth Godin.
I was very honest with my buyers. I told them I was unstable. Including that, if I was up at 5 am, I was still partying with mates, clients, politicians, and celebrities.
This was our first project for a huge household brand. I saw our hard work closing the deal, and my financial projections disappear in front of my eyes.
I was summoned to London to see the sales director. I knew I hadn’t royally screwed up, but when you’re dealing with a hairdryer of a human, you never know.
I was very honest with my buyers. I told them I was unstable. Including that, if I was up at 5 am, I was still partying with mates, clients, politicians, and celebrities.
I'm scared because of what the people in these stories might say and what you might think of me. But putting it out there feels cathartic and unburdening.
I dream of a world in which people doing creative work are able to suffer only their own internal pain and not be pushed through bureaucracy that causes them additional pain.