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NWB
NWB
No Wanky Bollocks.
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No Wanky Bollocks.
Interviews
Discussions
About
Search
Tag:
Pitching
Interviews
There’s no greater destruction of value than pitching
As a client, you’d rather use sandpaper for loo roll whilst suffering a ferocious bout of stomach flu than sit through an afternoon of agency pitches.
Interviews
True change requires a long hard look in the mirror
People pay lip service to diversity, equity, and inclusion without thinking about intersectionality, anti-racism, anti-casteism, or decolonisation.
Interviews
Fighting the ‘prove branding works’ brigade
The thing that angers me as a planner is having to spend so much of my time justifying why people should invest money in their brand.
Interviews
A lesson in being humble, presenteeism, and writers networks
The 9-5 mindset is so outdated. Measuring someone’s performance based on how many hours they’ve been in the office, will get you nowhere.
Interviews
Poisoned partnerships, being the wrong age, and how you can have it all
Slow down, you're going to have a very long life, and you will work till you are at least 70. You don't have to work full pelt for nearly fifty years.
Interviews
The perils of pleasing everyone
I had massive anxiety that everything else I was doing at work was shit. The biggest thing I learned was to make a decision early and stick to it.