Tag: Agencies

Buzzword-driven strategies that lack substance take away from creating value for clients through meaningful connections with their audience.

When I realised that staff had lied, been lazy, and we were losing accounts left, right, and centre, it sent me into a spiral of anger...

There were times when things did get hairy for me when I had no clients, and I wondered about where the money was going to come from.

My survival mode is buttfuck ugly. My saviour complex manifested as - most of our people are really shit and can’t do their jobs I need to show them.

This was our first project for a huge household brand. I saw our hard work closing the deal, and my financial projections disappear in front of my eyes.

As a client, you’d rather use sandpaper for loo roll whilst suffering a ferocious bout of stomach flu than sit through an afternoon of agency pitches.

People pay lip service to diversity, equity, and inclusion without thinking about intersectionality, anti-racism, anti-casteism, or decolonisation.

If you work in marketing or advertising, you're surrounded by opinions. Some people don't like green in their logo. Some people don't like sentences beginning with "And" or "But."

I should have tried to educate more people about agenda, marketing and seeing through it all to what lies beneath. To make up your own mind.

A little fuck-up on an empty plane that made me question myself led to a startup that’s still going strong nearly 20 years later.

This distorted view made me believe I needed to be successful by 21. Which lead to me taking bigger risks and making a lot of mistakes.

I'm scared because of what the people in these stories might say and what you might think of me. But putting it out there feels cathartic and unburdening.