Interviews

Before long, we were having secret chats about what a creative agency for the new millennium might look like.

I understand the need to talk the same language as your audience but does it really have to come at the cost of our beautiful language?

The ones with zero self-awareness and who offer only disparaging critique of the latest creative work.

Juiced up on my own self-importance, I had an air of invincibility. I was untouchable. 

It’s also a reminder to keep the “what if…?” spirit alive that tends to come more naturally in our youth.

The thing that angers me as a planner is having to spend so much of my time justifying why people should invest money in their brand.

I've always worked in startups, and the "we're a family with a higher mission" attitude often leads to a lack of personal life and a complete lack of balance.

My advice for anyone who is employed would be to remember it’s not your business. You shouldn’t be expected to care as much as the person who owns it.

We need to learn how to respond, rather than react to other people online.

There’s no other single thing that’s had as significant and negative an impact on my career as having children.

The fact that I am built like complete professional nonsense has made me the worst hire possible. It’s a miracle I’m employed at the moment.

Luck plays such a significant role in so many successes, yet it seems somehow disingenuous or deceitful, so we look for rational reasons instead.

The 9-5 mindset is so outdated. Measuring someone’s performance based on how many hours they’ve been in the office, will get you nowhere.

The sheer amount of blagging and bullshit in the digital marketing world has been pissing me off on a daily basis for nearly 20 years.

I was managing 9 staff and 250 rental cars with next to no experience, and I was shit at it. I was working ridiculous hours, running myself into the ground and hating life.

Immediately after my MBA at Manchester Business School, I joined a tech startup as an investor employee, investing £50k into the business.

Biggest fuck up? Over the last 15 years, there’s been plenty of moments that – at the time – looked like Mr Fuck Up had...

Someone along the line becomes afraid of making a statement; afraid of being too ‘out there’; afraid of upsetting their boss.

The most important thing for success is good judgment. But there are very few rules, or best practices, around improving your judgment.

Slow down, you're going to have a very long life, and you will work till you are at least 70. You don't have to work full pelt for nearly fifty years.