How to

Actionable advice for building an online community

Evolutional research suggests that Homo Sapiens survived over other species due to our ability to be social, meaning that forming communities is innately human. With 41.8m...

How to: find out what people say about you online

Here's a rundown of some ways to approach initial research online. First things first, set out what you want to find out. Is it about discovery;...

Digital Transformation: What is it & How to Avoid Common Mistakes?

As with any new buzzword, common misconceptions, and substandard approaches are fast becoming the norm where digital transformation is concerned. What is digital transformation? I like...

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It took me 10 years to recover my confidence

That job, getting fired, and eighteen months of failing to overcome mediocre work set me and my career back.

Please don’t reach out

I understand the need to talk the same language as your audience but does it really have to come at the cost of our beautiful language?

Fuck milk

This was our first project for a huge household brand. I saw our hard work closing the deal, and my financial projections disappear in front of my eyes.

If I could offer you only one tip for the future, sunscreen would be it

We need to learn how to respond, rather than react to other people online.

Reducing your reliance on devices and social media

I was summoned to London to see the sales director. I knew I hadn’t royally screwed up, but when you’re dealing with a hairdryer of a human, you never know.