Tag: Agencies

Collage of images

Trauma bonded

On my first day, they told me I should use my standing desk more because maybe then I'd lose weight.

Heather Hurd's face Heather Hurd

woman sitting leaning forehead on knee

Is work making you sick?

I found myself having to compete against agency peers on client teams and was often excluded from internal client meetings. This was not what I expected from the ‘pitch’, and I noticed other, more junior staff, being treated in the same way.

Shelley Stuart Shelley Stuart

A field of yellow tulips with one red flower.

Fitting in is a failure

The most useful piece of advice I have heard is "In a crowded marketplace, fitting in is a failure. In a busy marketplace, not standing out is the same as being invisible" from Seth Godin.

Natalie Welch Natalie Welch

two women talking while holding drinking glasses

The utterly unemployable entrepreneur 

I was very honest with my buyers. I told them I was unstable. Including that, if I was up at 5 am, I was still partying with mates, clients, politicians, and celebrities. 

Angie Moxham Angie Moxham

Photo of a man wearing a fancy suit and watch, adjusting his tie.

AI couldn't match Don Draper

AI would be useless back in the “Mad Men” era. It couldn’t do what Don Draper did. No AI could pull off “It’s toasted.”

Jason Patterson Jason Patterson

Man standing in front of high-rise buildings and brightly lite billboard adverts in Times Square, New York.

Good ads wear in, not out

There’s this fallacy that, even if it’s working, an ad should only be run for a couple of months before audiences will get sick of it.

Seb Mackay Seb Mackay

A sea of grey hands coming up out of the ground fighting to emerge. Some have long nails or claws.

The road to hell is paved with good intentions

I worked for a mobile tech start-up in San Diego in the early 2000s. This had some rockstar founders. I was part of their round one of hires.

Brian Jung Brian Jung

A metal sculpture of an arrow pointing skyward.

Growth, no matter what

I nearly killed my digital marketing agency by onboarding the wrong clients. I fell for the stupid “growth or perish” mantra.

Adriana Tica Adriana Tica

woman and man holding hands

Holding hands with the agency president

I had been a copywriter in advertising for about three years by then, which was just long enough to know I didn’t belong in that room. 

Kevin Lynch Kevin Lynch

Four clear glass bottles in dim light

Saatchi Kate and Addict Kate

By all conventional measures, I was highly successful..but by 2004, I was struggling with addiction to alcohol.

Kate Smith Kate Smith

1
Page 1 of 1